Slowly but surely, Canadian real estate players are opening their arms to technology. Bearing that in mind, two major players in the real estate technology space are joining forces to bring an innovative suite of offerings to Canadian rental housing providers.

On Tuesday, Toronto-based SaaS and marketplace technology company Rentsync and Montreal-based prop-tech company Building Stack announced a strategic merger — a move that will see Building Stack integrated into Rentsync’s portfolio.

According to a press release provided to STOREYS, the merger “marks a significant step towards offering an all-encompassing list-to-lease solution for rental housing industry professionals.”

The release also says that the merger will enable Rentsync to enter into the resident lifecycle technology market by tapping into Building Stack’s “best-in-class resident portal.” One of the key features of the portal is an electronic rent payment system.

“This merger extends our product offerings beyond just marketing,” explains Max Steinman, CEO of Rentsync. “With a comprehensive suite ranging from an online leasing CRM to a resident portal with rent payments, we eagerly anticipate the integration of the talented Building Stack team into our family, and are excited to embark on this journey of growth together.”

Building Stack COO, Pablo Menghini, adds that by collaborating with Rentsync, the hope is to create “the most customer-centric prop-tech platform in North America,” while giving rental housing professionals “the tools they need to manage the entire tenant life cycle.”

Meanwhile, Building Stack CEO, Jonathan Margel, says that today’s announcement means big things for the “landscape of real estate technology in Canada,” as well as for Rentsync and Building Stack’s shared future.

“This also gives us the firepower to enter the US market in a meaningful way in the next few years,” Margel says. “Our combined experience and resources will offer unparalleled solutions, driving efficiency and success for our clients coast to coast.”