Halo Effect

Learn what the halo effect is in Canadian real estate and how major developments can drive price increases and buyer demand in nearby areas.

Halo Effect

May 30, 2025


What is the Halo Effect?

The halo effect in real estate refers to the positive influence that a popular or high-end development has on the surrounding property values and desirability of nearby areas.

Why Does the Halo Effect Matter in Real Estate?

In Canadian real estate, the halo effect can significantly impact residential and commercial property prices by increasing demand in adjacent neighbourhoods.



It often occurs due to:
  • The opening of luxury retail, condos, or business districts
  • New public transit lines or high-profile infrastructure
  • Rejuvenation projects or cultural landmarks



The halo effect can attract investors and developers to overlooked areas, accelerating gentrification or revitalization.



Understanding the halo effect helps buyers and investors anticipate value growth and make informed location-based decisions.

Example of the Halo Effect in Action

After a tech campus opened downtown, surrounding properties appreciated due to the halo effect, even in previously undervalued neighbourhoods.

Key Takeaways

  • Positive impact of major developments.
  • Raises demand and prices in adjacent areas.
  • Driven by retail, transit, or business anchors.
  • Attracts investors and renovators.
  • Useful for predicting value appreciation.

Related Terms

Additional Terms

Public Realm Improvements

Public realm improvements are enhancements to public spaces such as sidewalks, parks, plazas, and streetscapes, often funded or contributed by. more

Mortgagee in Possession

A mortgagee in possession is a lender who takes control of a property after borrower default, but before foreclosure or power of sale. The lender. more

Lease Surrender Agreement

A lease surrender agreement is a negotiated contract between a landlord and tenant that ends a lease before its scheduled expiration. Terms may. more

Green Infrastructure

Green infrastructure refers to natural or engineered systems that manage stormwater, reduce heat, and improve sustainability in developments.. more

Escrow Holdback

An escrow holdback is a portion of funds withheld at closing and held in escrow until specific conditions are met, such as completion of repairs,. more

Underused Housing Tax

The Underused Housing Tax (UHT) is a federal annual 1% tax on the value of vacant or underused residential property owned by non-resident,. more

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