Sales-To-New-Listings Ratio (SNLR)
Understand the Sales-To-New-Listings Ratio (SNLR) in Canadian real estate, how it measures market balance and affects buyer and seller strategies.
May 30, 2025
What is the Sales-To-New-Listings Ratio (SNLR)?
The Sales-To-New-Listings Ratio (SNLR) is a real estate metric that compares the number of homes sold to the number of new listings in a given period.
Why Does the Sales-To-New-Listings Ratio Matter in Real Estate?
In Canadian real estate, SNLR is used to determine market conditions and whether buyers or sellers have more negotiating power.
SNLR interpretations:
- Below 40%: Buyer’s market
- 40–60%: Balanced market
- Above 60%: Seller’s market
SNLR is commonly tracked by CREA and regional boards and is a key indicator for market type and pricing pressure.
Understanding SNLR helps market participants assess supply and demand, predict price trends, and time market entry or exit.
Example of the Sales-To-New-Listings Ratio in Action
The city’s SNLR rose to 68%, suggesting a strong seller’s market and increased competition among buyers for available listings.
Key Takeaways
- Measures homes sold vs. new listings.
- Indicates market pressure and conditions.
- Below 40% = buyer's market.
- Above 60% = seller's market.
- Aids in pricing and timing strategies.
Related Terms
- Market Type
- Buyers' Market
- Sellers' Market
- Housing Inventory
- CREA


Canada residential unit sales by month, actual, 2019 and 2024-2026. Data through June 2026. Source:
Canada residential sales-to-new-listings ratio, actual, January 2025 to June 2026. Source:
Canada residential months of inventory, actual, January 2025 to June 2026. Source: Source:
Year-over-year change in residential average sale price for Canada, Ontario, British Columbia and Alberta, January 2022 to June 2026. Average price is shown here as a regional mix measure, not a substitute for HPI or local comparable sales. Source:
Year-over-year change in residential unit sales for Canada, Ontario, British Columbia and Alberta, January 2024 to June 2026. Source: 






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Renderings of the tower proposed for 15284-15296 Fleetwood Drive in Surrey. (Flat Architecture, 1098261 BC Ltd.)

Goldberg Group 
10-storey apartment building currently occupying 525 Eglinton Avenue East/WND Associates
Rendering of 525 Eglinton Avenue East/Wallman Architects
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Renderings of Mayfair West. (Grosvenor, Arcadis, Hariri Pontarini Architects)
