In the worlds of both real estate and wellness, timing is everything. And right now, the timing couldn’t be better to get in on the ground floor of an innovative (and invigorating) concept.
Wellness tourism is booming. Nordic spas are trending. And in Western Canada’s beloved mountain towns, demand for immersive, nature-connected experiences is vastly outpacing supply.
This is the backdrop for the Wildwood Investment Fund — a new, RRSP- and TFSA-eligible opportunity launched by Basecamp Resorts.
If Basecamp rings a bell, it’s for good reason. With CEO Sky McLean at the helm, over the past decade, the brand has gone from a single boutique hotel in Canmore to a $580M mountain hospitality portfolio spanning more than a dozen properties across Alberta and BC.
Now, Basecamp is moving into the spa world — and opening the door for investors to get in early.
From Guest Experience to Investment Strategy
At first glance, Everwild — the spa brand behind the WIF — is exactly what you’d hope for from a next-gen Nordic spa: cascading thermal pools, nature-integrated rest areas, steam rooms infused with wildcrafted botanicals... in short, the works. But for investors, it’s much more than an aesthetic or wellness play. It’s a strategic expansion designed to generate long-term value in a sector that’s just beginning to bloom.
Today, wellness real estate is a nearly-$900B global category. But in Alberta and BC — where mountain tourism thrives and spa competition is (surprisingly) thin — there’s still plenty of room for first-movers.
Everwild is designed to fill that space, and the WIF is how it’s coming to fruition.
What’s in the Fund?
The WIF gives investors a stake in three new Everwild spa developments: Fernie, Harmony (outside Calgary), and Banff. Each site is already secured, and each brings something unique to the portfolio.
Fernie, a year-round adventure hub with a strong tourism base and limited wellness options, is already under construction. Of the three destinations supported by the WIF, Fernie is fully funded by it.
In Harmony, a fast-growing lakefront community west of Calgary, development and design are well underway. And in Banff — one of Canada’s most iconic tourist destinations — early planning is in motion for what’s expected to be a brand-defining anchor site.
Together, the three locations offer geographic diversity, layered revenue potential, and a rare combination of real estate stability and wellness upside. Investors buy into the full fund — not individual spas — giving them exposure to each project as it comes online.
Why Investors Are Paying Attention
Beyond the timing, there are several further reasons this offering has been gaining traction.
First, the model is vertically integrated. That means Basecamp controls the entire process — from site selection through to construction to operations. (Read: fewer middlemen, tighter cost control, and a direct line between investor capital and project delivery.)
Second, and not without significance: the fund is structured to accommodate RRSP and TFSA contributions — a major plus for Canadian investors looking to diversify tax-efficiently into private real estate.
“For us, wellness isn't a trend — it’s a long-term growth category with real impact,” says Sky McLean, CEO, Basecamp Resorts. “The Wildwood Investment Fund gives our community a chance to invest in something tangible: wellness spaces rooted in nature, backed by real estate, and designed for real returns.
By keeping everything in-house — from site acquisition to spa operations — we’re able to control quality, manage costs, and protect our investors’ capital every step of the way,” she continues. “We wanted to build something that felt as good financially as it does physically. Making this fund RRSP- and TFSA-eligible was a key step toward that goal.”
And finally, these aren’t speculative sites. They’re already moving.
“Everwild is more than a spa brand. It’s our next chapter at Basecamp — creating iconic, regenerative wellness experiences in the heart of the Canadian Rockies and beyond. This fund is just the beginning,” says McLean. “The response has been incredible. Investors see that this isn’t a concept — it’s a fully baked rollout. Fernie is already under construction, and every site in the fund is moving forward.”
A Flagship Outside the Fund
While Fernie, Harmony, and Banff make up the Wildwood portfolio, there’s another key piece to the Everwild rollout: the brand’s flagship location, opening in Canmore in late 2025. Though it's not part of the fund, Everwild - Canmore is expected to play a major role in establishing operational proof-of-concept, brand visibility, and guest loyalty across the network.
In other words: this location will set the tone, with the three fund-backed spas poised to follow in its inspired footsteps.
The Bottom Line
Everwild isn’t selling a wellness dream — it’s building a network of real, revenue-generating spas in places where demand already exists, and the land is already locked in. With Fernie under construction, Harmony in development, and Banff in early planning, the WIF offers investors a front-row seat to something that’s not just timely, but materially underway.
The WIF isn’t about betting on a trend. It’s about backing a team with a track record, a business model that’s already in motion — and a fund that’s quickly nearing capacity.
To learn more about the Wildwood Investment Fund, visit invest.wildwoodspas.com.
Disclaimer: Available to Accredited Investors and other qualified investors only who are residents of Canada. There can be no assurance that any past performance or information supporting past performance disclosed herein will be guaranteed in the future, and actual results may differ materially from those anticipated in such statements or information.
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This article was produced in partnership with STOREYS Custom Studio.
