Welcome to Meet the Agent, an ongoing series profiling real estate agents from across Canada. With more than 150,000 agents, brokers, and salespeople working in 75 different boards and associations across the country, we thought it was about time they had a place to properly introduce themselves.

If you or someone you know deserves the same chance, email agents@storeys.com to apply.


THE DETAILS

Name: Erica Reddy-Choquette

Areas of Focus: 401 to the water, Beaches to Mimico. Pretty much Toronto proper!

Personal Channels: Instagram | LinkedIn | Website | Brokerage Website

Years of Experience: 17

THE INSIGHTS

Where did you grow up?

I was born and raised in King City and then moved to Toronto for my undergraduate studies.

Where do you live now? And what neighbourhood (in Canada, or worldwide) would you love to live in (that isn't your own)?

I presently live with my family in Rosedale. I would love to live in the Swiss Alps for a ski season.

How did you end up becoming a real estate agent?

During my undergraduate studies in Radio and Television, I worked on "The Designer Guys," a local Toronto design show. My role involved sourcing properties and matching them with the right people for each season. It was this dynamic of connecting people with properties that made me realize my passion for real estate.

In a few sentences, describe what a typical "day in the life" looks like for you. Does this align with what you expected before you became an agent?

A typical day looks like controlled chaos — juggling being a mom, wife, and businesswoman all at once. From school drop-off to office meetings to showings and everything in between, no two days are alike. The ability to pivot on a dime is a real skill set. I didn't have specific expectations going in, so this dynamic and pace feels completely natural to me.

What's the single best advice you have for sellers?

You have one chance to shine — don't leave a stone unturned. Staging, listing preparations, pricing, touch-ups, repairs, and timing are all cornerstones of a successful sale.

What's the single best advice you have for buyers?

Understand the micro-market you're trying to buy in. There's a lot of noise, and you need to cut through it to truly understand whether you're in a buyer's, balanced, or seller's market. This knowledge will set you up for success when making offers.

What made you choose to work for your current brokerage?

I genuinely don't think there's a better brokerage. Royal LePage Signature is a cut above — it's a second-generation family business that truly understands what's needed to succeed. The managers are top-notch, the culture is exceptional, and the focus on learning and supporting one another makes it a unicorn in this industry.

Who do you believe is making the biggest waves in the industry today? Is there anyone you recommend people should be paying attention to right now?

This is a tough question with so many moving parts, and I don't know that I believe it's who is making the biggest waves but rather what is making the biggest waves in the industry. Artificial intelligence is driving new efficiencies in everything from market analysis to client communication, while the evolving economic and political landscape continues to create shifts in market conditions. These forces aren't just trends — they're actively changing how we serve clients and navigate transactions daily.

What is one professional goal you have for the next year? What's one that you have for the next 10 years?

To continue balancing family time and client time. It's an art form, and my goal is to keep growing and evolving so neither are compromised. In 10 years, I hope to have built a business that my daughter can step into if it aligns with her interests.

Tell us about your favourite (or most memorable) sale, and why it stands out to you.

It's hard to choose just one from so many memorable transactions! It would have to be my first sale in 2008. I was innocent, excited, and ready to put a deal together. Unbeknownst to me, the listing agent was a very well-known local expert. I called him with a bully offer, a short irrevocable, and complete confidence. It was accepted, and only afterward did I realize what a legend I was dealing with and how most agents in my position would have been intimidated. That experience taught me to always approach every situation with collaboration and confidence, regardless of who's on the other side.

What are the three words you hope your clients use to describe you?

Conscientious, knowledgeable, and approachable

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